Company continues to increase market share following product overhaul
Photo © Getty Images / Walter Bibikow
- Recognition comes on the back of milestone year for travel insurer
- World Nomads overhauled product offering in 2024 to meet current Irish traveller needs
- Company going from strength to strength with policy sales increasing 43% YOY during 2024
Cork (March 3, 2025) – nib Travel Services Europe (trading as World Nomads) has been officially recognised as one of Ireland’s Best Small Workplaces for 2025, ranking 7th in this year’s prestigious list.
This recognition, awarded at the 23rd annual Great Place to Work Awards, reflects World Nomads' commitment to fostering a dynamic, supportive, and innovative work environment for its employees in Ireland.
The accolade is based on direct feedback from employees, provided as part of an extensive and anonymous survey assessing workplace culture, leadership, and overall employee experience. World Nomads’ inclusion in Ireland’s Best Small Workplaces highlights the company’s dedication to cultivating an engaged and motivated workforce, empowering employees to deliver outstanding service to its Irish customers.
Growth, Innovation, and Customer Focus
World Nomads has seen remarkable growth in recent years, re-entering the European market in addition to evolving its product offerings to meet the changing needs of modern Irish travellers. In 2024, the company launched its Annual Multi-Trip (AMT) product in Ireland and the UK, introducing expanded coverage options, increased age limits, and free coverage for children under its AMT polices.
This milestone, alongside the integration of services such as SmartDelay™, providing lounge access and alternative benefits for flight delays and World Nomads Powered by Air Doctor, which provides free GP care for travellers abroad, demonstrates the company’s ongoing commitment to customer-centric innovation for a more seamless travel experience.
World Nomads enjoyed a stellar year in 2004, with a 43% increase in Irish policy sales (year on year), further increasing its share in the travel insurance market. The brands new AMT product, introduced in June, quickly found an audience and is fast growing in terms of share of its overall policy sales,
“Our ranking as one of Ireland’s Best Small Workplaces in 2025 is a testament to our people and the values we uphold as an organisation,” said Jonathan Frankham, General Manager, UK & Europe at World Nomads.
“We are proud to provide an environment where our employees feel valued, empowered, and motivated to drive meaningful change in the travel insurance space. Our continued focus on innovation - such as the introduction of our new parametric services - reflects the incredible work of our team and their passion for supporting travellers globally.”
Prioritising Employee Well-Being and Development
World Nomads has built a workplace culture that prioritises employee well-being, professional growth, and work-life balance. The company offers a range of benefits, including flexible remote working arrangements, healthcare coverage, expanded leave benefits, and a strong Diversity, Equity, and Inclusion action plan. Employees have also benefited from access to a variety of wellness initiatives, such as expert speaker sessions, fitness programs, and protected time for self-care.
“Our people are at the heart of everything we do, and we are committed to fostering an inclusive and rewarding workplace that allows them to thrive,” Frankham added. “By investing in our employees, we ensure that our team remains engaged, motivated, and focused on delivering the best possible experience for our customers.
Looking Ahead
As World Nomads continues to grow, the company remains focused on enhancing its presence in the Irish and European markets. With a strong pipeline of new partnerships and further product innovations on the horizon, World Nomads is well-positioned to reinforce its reputation as a leader in the travel insurance industry - both as an employer and as a trusted provider for adventure-seeking travellers.
For more information about World Nomads and its travel insurance offerings, visit https://www.worldnomads.com/ie/travel-insurance
ABOUT WORLD NOMADS
Since 2002, World Nomads has been protecting, connecting and inspiring adventurous and independent travelers by offering specialized travel insurance and safety advice.
Our travel insurance products cover travelers from more than 100 countries. World Nomads focuses on what we believe is important to travelers: emergency medical and evacuation costs, baggage cover, trip cancellation, trip delay and trip interruption costs. We offer cover for more than 250 adventure sports and activities, plus tech and gear. We believe travelers have the responsibility to give back, and through our Footprints program, customers can add a small donation to the price of their plan to help fund a community development project with one of World Nomads’ global nonprofit and charity partners.
We are part of a suite of global specialist travel insurers owned by nib Group, Australia’s third-largest provider of travel insurance and a leading global distributor of travel insurance through nib Travel. nib Group also provides health and medical insurance to more than 1.6 million Australian and New Zealand residents and more than 200,000 international students and workers in Australia.
Media Contacts:
World Nomads
Graham Lynch, World Nomads, UK & Europe
+353 876 831 784